On numerous occasions two or more businesses will join forces to market and advertise their products or services for the common benefit of both. In this situation it is crucial that the parties have a written Joint Marketing Agreement. This agreement will set forth the specific arrangement between the parties including the cross-licensing of intellectual property. In the event of disagreements, misunderstandings or litigation, a written Joint Marketing Agreement will prove invaluable.

Among others, this legal form contains the following provisions:

• Parties to the Agreement: This provision contains the identity and names of the businesses entering into the agreement;
• Joint Advertising and Marketing Efforts: Sets out the specific terms of the agreement between the parties;
• Term and Termination Provisions: Sets out the date of the initial agreement and procedures for termination of the agreement;
• Cross-Licensing Provision: Sets out the specific products which will be cross-licensed.

Protect Yourself and Your Business by using our professionally prepared up-to-date forms.

This lawyer-prepared packet contains:

1. General Information
2. Instructions and Checklist
3. Joint Marketing Agreement for use in Canada

Law Compliance: This form can be used in the following provinces: Alberta, British Columbia, Manitoba, New Brunswick, Newfoundland and Labrador, Northwest Territories, Nova Scotia, Nunavut, Ontario, Prince Edward Island, Saskatchewan and Yukon